Top 7 private label cosmetics companies in the USA for startups

Starting a cosmetics line can be a daunting task, especially for new entrepreneurs looking to make their mark in the beauty industry. One effective way to simplify the process is by partnering with a private label cosmetics company.

These companies specialize in providing high-quality, ready-to-market products that can be customized to reflect your brand’s unique identity. In this article, we’ll introduce you to the top 7 private label cosmetics companies in the USA that are perfect for startups. Whether you’re looking for skincare, makeup, or beauty tools, these companies offer the expertise and resources to help you launch your brand successfully and stand out in a competitive market.

1. Audrey Morris Cosmetics

Established in the 1960s, Audrey Morris Cosmetics is a private label manufacturer known for its broad range of premium makeup products and skincare. They offer low minimum order quantities, which is beneficial for startups.
Product list:
                    Skin Care products

                    Makeup Products

                    Men Skin Care Products


They require a minimum order of $200 with a 3 piece minimum of each color or product.

2. Mana Private Label formerly Your Name Pro

Your Name Pro provides a full spectrum of high-quality cosmetic products for makeup artists, salons, and entrepreneurs. Their services include product development, packaging, and marketing support.

List of Products;

                             Skin care products

                            Makeup products

                            Tools and kits

$350 minimum order requirement

3. Lady Burd

With over 50 years in the beauty industry, Lady Burd is known for its commitment to creating high-quality, cruelty-free cosmetics. They offer a vast array of makeup and skincare products that can be private labeled.

List of products;

                              Makeup products

                              Skin Care products

                              Body Care products

                              Essential oils

                             Men skin care products

                             Tools and accessories

No minimums for non-custom merchandise so you can ensure our products are right for your business without having to make any major financial commitment.

4. Modern Basic Cosmetics

Modern Basic offers a wide range of private label cosmetics including a large selection of foundations and a full line of color cosmetics. They focus on current trends and deliver a variety of formulations.

Product List:

                      Make up products

                      Skin Care products

                      Tools and accessories

The minimum order is $150 on products only and does not include print or set up fees. However, they do make exceptions for businesses or individuals looking to make a sample order before ordering larger quantities

5. Essential Wholesale & Labs

Specializing in natural and organic products, Essential Wholesale & Labs offers a range of cosmetics and skincare products for private labeling. They are known for their ethical and sustainable practices.
List of products:
                             Skincare

                             Bath & Body

                             Haircare

                             Bulk Ingredients

No minimum quantities required

pinnaclecosmetics

6. Pinnacle Cosmetics

Pinnacle Cosmetics provides premium private label cosmetics to salon and spa professionals, estheticians, makeup artists, and entrepreneurs. They boast professional-grade products with a high degree of customization.
List of products;
                             Lip Care and Makeup


                            Skincare Products


                            Brushes and Accessories


No minimum order meaning your budget can be as little as you want.

7. Nature’s Own Cosmetics

Nature’s Own Cosmetics has been manufacturing cosmetics since 1983. They specialize in colored cosmetics that are the right colors and texture. Using only high end raw material ensures each and every product that leaves their factory is perfect.
Product list:
                      Hair Care products


                      Skin Care products


                      Make up Products


No minimum quantities required


After your artwork is approved your order of luxury private label makeup product will be completed within 10 business days.

When choosing a private label manufacturer, it’s important to consider factors such as product range, customization options, ingredient quality, MOQs, cost, and manufacturing lead times. Here are more tips  and guide on how to Navigate Private labeling world 

If you are still not sure why you might need to do private labeling here’s an article on it’s power

Additionally, always ensure that any potential partner complies with FDA regulations and industry standards for cosmetic products. Remember that this list is not exhaustive, and there are many other reputable private label manufacturers in the USA. It’s worth reaching out to several companies to find the best fit for your specific needs and brand vision.

Author: Issy

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